Annual Report 2023 / 2024
Mental Health & Wellbeing
Rural Aid is committed to improving the mental health and wellbeing of farmers and rural communities across Australia. With a dedicated Mental Health and Wellbeing Team made up of experienced counsellors located in rural towns, we continue to provide vital support to those facing the unique challenges of life in these areas. Our team’s focus remains on offering accessible mental health care, reducing stigma, and supporting individuals as they navigate the pressures of rural living.
Our on-the-ground presence is essential, enabling us to provide tailored support that addresses the specific needs of each farming region and community. This ensures that farmers receive the help they need when it matters most. Rural Aid has been deeply engaged in disaster relief efforts across Australia, offering critical assistance to farmers facing a range of challenges. This year alone, we have supported communities impacted by the dry season in Western Australia, droughts in South Australia and Victoria, and various storms, floods, and fires along the eastern coast. Our commitment to supporting farmers and rural communities during these challenging times continues to be our highest priority.
Key Achievements
This year, Rural Aid has made significant strides in supporting farmers and their families across Australia. One of our key achievements was providing 1380 counselling sessions to those in need. These sessions covered a wide range of mental health concerns, including stress, anxiety, and the emotional toll of factors such as natural disasters, financial pressures, and social isolation. The presence of our counsellors within rural communities has made it easier for individuals to access support, while also helping to reduce the stigma that often surrounds mental health issues.
The demand for our services has increased dramatically, with new referrals and clients rising by 55% compared to the previous year. This surge reflects the growing recognition of the importance of mental health, as well as the value of early intervention. We are encouraged to see more farmers and rural families reaching out for help, which signals a positive shift towards greater awareness and understanding.
Rural Aid also made a significant impact by attending 189 community events throughout the year, including agricultural shows and mental health awareness days. These events provided us with the opportunity to engage directly with farmers, families, and community leaders. In doing so, we were able to foster increased awareness of mental health issues and offer valuable resources and support. These face-to-face interactions are key to building stronger connections and promoting mental health within rural communities.
Our “Mustering Growth” program engaged 573 students to help build resilience and improve mental health. This initiative empowers young people with tools to manage stress, cope with rural challenges, and recover from the impact of natural disasters. By investing in the mental health and wellbeing of future generations, we are helping to ensure a brighter, more resilient future for rural Australia.
Looking Forward
As we look to the coming year, Rural Aid remains focused on expanding its mental health services, with an emphasis on accessibility, community outreach, and youth resilience programs like “Mustering Growth.” We are committed to providing ongoing support to farmers and rural communities, helping them not only survive but thrive in the face of ongoing challenges.
Conclusion
The past year has been one of growth for Rural Aid’s Mental Health and Wellbeing programs, marked by increased demand for services and the success of initiatives like “Mustering Growth.” Moving forward, we will continue to prioritise the mental health of farmers and rural families, ensuring they receive the support they need. With the continued backing of our partners and donors, we are confident in our ability to build stronger, more resilient rural communities in the years to come.
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Rural Aid’s response to natural disasters in FY24: a comprehensive approach to resilience
In the 2023-24 period, communities across Queensland, New South Wales, and Victoria faced a series of severe disasters, including bushfires, floods, and storms, which put significant pressure on farming families. Bushfires in Queensland and New South Wales caused widespread disruptions, including road closures and restricted supply routes. Areas like the Western and Southern Downs, South and North Burnett, and Northern and Central NSW—including border communities like Tenterfield and Dalveen—were particularly affected. The fires led to a critical shortage of hay, prompting Rural Aid to work with the Queensland Department of Agriculture and Fisheries (DAFF) to bring in much-needed fodder, including hay from South Australia.
At the same time, flooding and storms in Victoria caused damage and power outages that disrupted farming activities. The collapse of power towers left dairy farmers unable to milk or store their produce, while other regions like Toowoomba, the Southern Downs, Hawkesbury, and Windsor also faced significant weather-related challenges.
Water Relief: Meeting Farmers’ NeedsWater scarcity is a major concern for farming families, especially during droughts. In FY24, Rural Aid delivered over 11 million litres of drinking water to 540 farmers in drought-affected areas, ensuring they had access to safe water for their needs.
Rural Aid also provided support through the distribution of 182 domestic water tanks, adding 4 million litres to farmers’ water storage capacity. This helped reduce pressure on farmers by providing a reliable water supply and improving their ability to manage resources during dry periods.
Hay Relief: Supporting LivestockThe ongoing droughts and bushfires in Queensland, New South Wales, and Western Australia have placed significant pressure on farmers and their livestock, worsening the hay shortage. In Queensland, bushfires depleted local hay supplies, while Western Australia faced its own challenges due to drought conditions. In response, Rural Aid coordinated the delivery of hay from across the country.
Working with the Western Australian Government and DAFF, we ensured the delivery of locally sourced fodder to meet the needs of farmers in Western Australia. In Queensland, where bushfires had depleted local supplies, hay from South Australia was brought in to help support livestock. These efforts provided immediate relief to farmers struggling to care for their animals.
As conditions improved in some areas, Rural Aid extended help to farmers in South Australia—particularly in Quorn, Mallee, and the Mid North—where droughts had also affected fodder availability. In Victoria, we provided hay to areas like Colac Otway, Corangamite, and Moyne, where drought conditions were still having an impact. These efforts addressed immediate needs and helped farmers better prepare for future challenges.
Farm Recovery Events: Rebuilding After DisastersRural Aid’s Farm Recovery Events provide vital support to farmers as they rebuild their farms after natural disasters. These events bring together volunteers who help clear debris, restore farms, and support farmers in getting back to work. These events also offer emotional support, helping farmers feel connected to their communities during difficult times.
In FY24, Rural Aid organized several recovery events across New South Wales, Queensland, and Victoria, where volunteers contributed thousands of hours of work. These efforts not only helped restore farms but also provided comfort to farmers, showing them that they are not alone in their recovery.
Summary of Volunteer Support:- July 2023: Orbost, VIC – 18 volunteers, 630 hours, supporting 5 farms
- September 2023: Biggenden, QLD – 38 volunteers, 1,330 hours, supporting 7 farms
- October 2023: Singleton, NSW – 25 volunteers, 875 hours, supporting 8 farms
- March 2024: Willawarrin, NSW – 30 volunteers, 900 hours, supporting 7 farms
- April 2024: Stanthorpe, QLD – 32 volunteers, 960 hours, supporting 7 farms
- May 2024: Tara, QLD – 28 volunteers, 900 hours, supporting 9 farms
These volunteer efforts highlight the generosity and spirit of both rural communities and volunteers, who not only help rebuild farms but also restore the social connections that are vital to rural life.
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Community Development
Rural Aid's community development programs focus on small town communities that are facing social, economic, and environmental challenges such as small-town decline and natural disasters like fires, floods, and droughts. Underpinned by an asset-based community development approach, our programs seek to promote positive, hopeful conversations about the internal strengths of the towns, in turn building their resilience and adaptability.
Our TownsRural Aid’s long-running Our Towns program has continued to support ten disaster-affected towns across South Australia, Victoria, New South Wales and Queensland to design and build the future they desire. With the program now in its fifth and final year, the focus of the 23/24 financial year was to continue supporting these towns as they brought their projects to life. One stand-out is the Orroroo main street revitalisation project in South Australia which has seen buildings in the main-street painted and repaired. Another is the town of Barraba in New South Wales where the “Visit Barraba” tourism campaign is well underway with a website in development and plans for television commercials to promote the town.
Community BuildersThe momentum of the Community Builders program continued in the 23/24 financial year. Two regional programs commenced located in the North Midlands of Western Australia and in Central Queensland. Across these regions, a total of 16 towns participated.
The Community Builders program was delivered by Rural Aid in partnership with Peter Kenyon from the Bank of I.D.E.A.S., an international community and economic development consultancy. Community Builders not only fostered individual leaders but also sought to strengthen the networks within and between towns.
Stage One brought town representatives together to learn from community members, business owners, elected officials and other change makers around Australia who are doing inspiring work in their own communities. Learning topics included boosting volunteerism, youth participation, and tourism.
Stage Two then invited the wider communities to participate in conversations centred around questions such as, “what do you want your town to look and feel like in 10 years,” and “what do you care most about.” These positive, hopeful conversations led to action planning and the development of a Community Development Action Plan unique to each town.
The following stage, Stage Three, provides seed funding opportunities for towns to initiate one or more of the projects in their Community Development Action Plan. The North Midlands and Central Queensland seed funding stage will commence in the coming financial year.
Feedback for the program was greatly positive, with participants sharing:
- “It gave everyone some hope. It made people get excited again (something we haven't seen here for a long time).”
- “One of the most valuable aspects was visiting our neighbours, doing the first impressions exercise and then hearing from them about the amazing things happening in their community and what they are planning for the future.”
Underpinned by an asset-based community development approach, Rural Aid’s Community Development programs sought to promote positive, hopeful conversations about the internal strengths of the towns, in turn building resilience and adaptability to natural disasters.
Individual Stand-Alone TownsRural Aid recognises that the region-wide approach of the Community Builders program does not suit every town. The Community Development program therefore offers Community Opportunity Workshops to individual stand-alone towns seeking to asset-map and action plan for their town. In the 23/24 financial year, five towns across South Australia, Victoria and New South Wales participated in Community Opportunity Workshops and were supported to establish a Community Development Action Plan. Rural Aid’s seed funding was then offered to enable the towns to initiate their projects.
The Upper King Valley in Victoria has prioritised the preservation of the King River as a key project and are planning to conduct river water quality testing to establish a baseline for future conversation efforts. The town of Gresford in New South Wales has plans to restore their scout hall and repurpose it as an art gallery and community space.
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Farm Army
The Farm Army is a vital Rural Aid initiative, connecting farmers with volunteers and paid job seekers through an online job posting platform. Farmers have used the platform to find support for a wide range of roles, from paid farmhands and fruit pickers during labour shortages to volunteer caretakers who stepped in while they attended hospital appointments or took a much-needed break. The platform has also been instrumental in disaster recovery, with farmers posting jobs for assistance with tasks like fencing and general farm clean-up following floods and fires. Over the past year, more than 650 applications have been received, showcasing the platform's ability to meet the diverse needs of farmers and provide timely, crucial support.
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Farmer and Community Feedback
Over the past year, Rural Aid has been dedicated to supporting thousands of farmers across Australia, addressing the many challenges they face. From helping farmers recover from prolonged drought conditions and delivering essential fodder for their livestock, to providing critical drinking water and assisting with farm restoration after natural disasters, our efforts have been wide-ranging. In addition to these core initiatives, we have offered vital emotional support through volunteer-led recovery events and provided resources to help farmers build long-term resilience. Below are some of the heartfelt testimonials from our registered farmers, which highlight the real impact of our diverse support programs.
“The hay we received recently was the best quality hay we have ever received from a drought relief organisation. We are so grateful to you guys for organising such fantastic quality hay and the local hay supplier was very grateful for the business also.” A farmer supplied with hay
“Dropping a line to extend my gratitude and thanks for providing the hay for myself and others last week. It is very much appreciated, and comes at a timely time. Your organisation does a wonderful job and has certainly left a lasting legacy with farmers through this region. I thank you for all the effort it takes to organise this, the sourcing of hay, transport arrangements phone calls to recipients etc, it's not lost on me.” A South Australian farmer provided with hay.
“Thank you for being so thoughtful and supportive. On behalf of my family and I, thank you Rural Aid for having our backs in time of need and for showing compassion and understanding for life on the land.” A receipt of a Rural Aid Prepaid VISA gift card
“[The water tank supplied] security of supply despite the time between rain events. Rural Aid does what it says and can be relied on, more than government help which often fails to eventuate.” A farmer supplied with a full water tank
“Not being alone on the farm with tasks getting on top of us. We SO ENJOYED the social contact of such kind, thoughtful and caring volunteers. We laughed like we haven't laughed in a long time.” The host of a Rural Aid farm recovery event
“The community [was] interacting together positively and enjoying themselves whilst they shared what was important to them about our community.” Attendee at a Rural Aid Community Development Event
“The program is fantastic and for all ages and levels of experience. After 30 years in the beef industry, I felt the course gave me greater confidence & practical tools to implement further positive changes in our business that will improve the environment and overall profitability of the business. Thank you to Rural Aid for your support, it is really appreciated & is a great help.” Recipient of a Rural Aid Sustainable Agriculture Grant.
“Rural Aid's counselling and mental health support have been a real lifeline for me. As a farmer, the pressure can sometimes feel overwhelming, but thanks to the team at Rural Aid, I’ve learned how to manage stress and cope with the challenges of rural life.” Rural Aid counselling recipient.
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Chairman’s Report
In 2025, Rural Aid celebrates a significant milestone - its 10th anniversary. This is an exciting opportunity to reflect and celebrate. As we build towards a big year, both the Executive and Directors are focussed on building resilience into the organisation to ensure that Rural Aid is well-positioned for the future - not just the next decade but far beyond.
Our very experienced and motivated management team are collaborating closely with the Board to expand the capacity to respond to the challenges faced by our rural communities. In the past 10 years, we have experienced a succession of natural disasters; many close together, which has challenged even the most well-prepared operators across the rural industries. With an outlook that is flagging more frequent and severe threats, the importance of Rural Aid having more than adequate resources has never been more important.
The financial and emotional cost to farming families and rural communities definitely escalates as the severity and frequency of these events impacts communities. We must continue to work hard with the help of our generous supporters, to enable Rural Aid to exist and be as well-equipped as possible to support people in need to be prepared; to provide support during significant events; and especially to be there after, when the hard work of rebuilding begins.
The funds that enable our work are sourced from multiple streams - including the community, corporates, government and through the commercial opportunities that Rural Aid has previously identified and continues to pursue.
Proportionally, “Mum and Dad” donors have done much of the heavy lifting and have consistently dug deep over the years to generously support Rural Aid through their donations. Although corporate donors have been an important group of contributors, individual private donors have been supporting us 52 weeks a year for 10 years.
We recognise that households across the country are grappling with their own challenges at this time. Cost of living pressures continue to squeeze budgets and not surprisingly discretionary spending has been impacted.
Lightening the load on families is a priority, and Rural Aid is working closer than ever with the corporate sector and engaging with government to fund its response to disasters along with its counselling and wellbeing and community development work.
Rural Aid is a trusted partner of government and in the past year has delivered support funded through grants across three states - NSW, Queensland and most recently Western Australia. While the scenarios differ in each State, Rural Aid’s response is always characterised by its timeliness, relevance and the strong governance around the delivery and reporting of our operations.
The team is particularly proud of its support to drought-impacted farmers in WA earlier this year funded through a $75,000 grant from Agriculture Minister Jackie Jarvis which saw financial and fodder assistance along with counselling delivered across a broad area of the State’s south-west.
A project funded by the NSW government to provide resilience building skills to youngsters in the Northern Rivers post the region’s catastrophic floods of 2022 has been incredibly impactful. Our counsellors have engaged with almost 600 children through our Mustering Growth program and such has been its popularity Rural Aid has a waitlist of schools wishing to participate.
While the grant that funded the program has concluded, the work in schools continues not just in Northern NSW but across the country. With further funding support, we can provide more kids with the coping skills they require through a program developed specifically for the unique challenges that growing up in the bush presents.
Our counsellors continue to play a vital role in supporting the mental health and wellbeing needs of farmers and their families and last year provided more than 1380 free counselling sessions and attended almost 200 community events. They are professionally accredited, highly visible, approachable and represent a key plank of the holistic support that Rural Aid continues to provide.
In addition to all the great community support work, our teams are providing, it is important to also remember the active role Rural Aid plays in delivering fodder to rural regions during and recovering from drought, floods and fires. Our organisation came to prominence with the “Buy a Bale” campaign and has continued to be a prominent supporter of graziers in need across many regional areas.
There is much to be done in the year ahead. Our 10th anniversary celebrations represent a fantastic opportunity to focus the attention of government, the corporate sector and Australians across the country on Rural Aid and its work.
A Rural Aid that is more financially robust and sustainably equipped to meet the challenges of the future will be a lasting legacy of this important year.
Thank you to our generous donors for their support and to the Rural Aid team for its unwavering commitment. We look forward to our 10th anniversary year being another year of positive progress for the charity founded to support the rural communities when they are in need. They in turn contribute so much towards Australia’s prosperity when times are good.
Alex Hutton, Rural Aid Chairman
CEO's Message
Every plate tells a story - it starts on a farm and with a farming family but shouldn’t stop when we sit down for brekkie, lunch or dinner.
To know where our food comes from, how it was produced - and the complexities of doing so, is to know a farmer and how challenging it is to be a food producer.
This has, and continues to be, a key theme of Rural Aid’s messaging and by playing a small but important role we can highlight to the wider community the vital role our farmers play in feeding our nation and the world.
The more we understand the challenges that our farmers confront and overcome, the more appreciative we become of the quality food, fibre and foliage that comes from these family enterprises.
Rural Aid’s donors have a deep affinity with our farming families and have demonstrated this on multiple occasions through their generous support of our work before, during and after disaster events.
We thank them all for their continuing and generous support. On Mates Day, Rural Aid’s major fundraising appeal, they again dug deep to support our work at a time when so many households were and continue to be under financial duress.
Thanks also to former Australian netball captain Laura Geitz, a proud product of a farming family at Allora in Southern Queensland, for her commitment to helping us tell this story while also highlighting Rural Aid’s ongoing work.
As Laura said: “The backbone of Australia is built on agriculture and our farmers. The least we can do is understand their world a little bit better than we do.”
When our farming families are strong and robust so too are our rural communities and vica versa. The two are inextricably linked and will always be interdependent on one another.
Rural Aid recognises this interdependency and through its programs endeavours to build stronger futures for both.
Our work with and in support of 60 small towns continues across the country and is creating lasting community-led legacies.
This comment from a recent Rural Aid facilitated workshop in the Hunter Valley speaks volumes for the program and its impact: “We have always had a pretty strong community ethic. The Community Builders funded by Rural Aid has been a catalyst for us to be better. We can’t be more thankful.”
The impact of our recovery work on farms continues to be of enormous benefit.
Powered by a group of passionate and dedicated volunteers, this work was carried out on farms in six communities from Orbost, in Victoria, to Warkworth, in Northern NSW, to Biggenden in Queensland’s South Burnett, all of which were in varying states of recovery from previous disasters.
Our volunteers who regularly travel hundreds and often thousands of kilometres to enable these recovery weeks continue to give so much to help get our farmers back on their feet.
But as one of our volunteers said, they also come away richer for the experience and take great pride in the important role they play.
In 2023-24, Rural Aid has also sought to be an advocate for farming families and highlight their challenges to the wider community.
When disaster strikes the difficulties confronting families become very visible but the challenges beyond these times are not insignificant but less well understood particularly when it comes to mental health and well-being.
This was highlighted in Rural Aid’s inaugural Pulse of Paddock report, based on insights from 700-plus farmers.
It revealed that all is not well on the farm.
70% of respondents considered selling their farm in the previous year;
76% rated their mental health as poor, very poor or average;
45% said their mental health had declined in the last 12 months;
80% believe people do not value the work and effort of farmers to provide our food; and
99.5% said Rural Aid’s support had had a positive impact on their daily life.
These statistics highlight the importance of farmers and their families having access to wellbeing support every day, not just during times of disaster.
This is a message that Rural Aid continues to champion to decision makers in government at all levels.
Thanks to each and every person who supported Rural Aid during the year either financially, through in-kind services or by volunteering. Collectively this generosity has allowed the Rural Aid team to do the work that it does. It is a fantastic team that lives and breathes Rural Aid’s mission and purpose and remains passionately committee to ensuring our farmers, their families and communities continue to be support before, during and after disaster events.
John Warlters, Rural Aid CEO
Patron's Message
THE importance of agriculture and resources to Australia goes beyond the estimated $500 billion that came from our farms, mines and associated businesses last year.
In these two most vital of industries, Australia has what so many nations don’t – the ability to feed itself (and millions of hungry stomachs around the world) and the mineral riches to generate the revenue that funds so much of what we take for granted every day.
Do we celebrate this good fortune? Do we understand, value or even appreciate the risks, the effort, the sacrifices, or the resilience required to develop, manage and see these natural advantages realised to the benefit of every Australian?
Regrettably, the answer is no and everyday Australians are more likely to forget rather than acknowledge the incredible advantage that has been bestowed on our nation.
During this past year I have sought to highlight the connection between our food, the farms from which it comes and the people – our farmers, who live and work the land to feed and clothe us. Their hard work benefits us all, yet our understanding of what they do, and how, diminishes by the day as we become more urbanised and distant from our rural heartland. This is only one problem, the real nightmare that everyone in agriculture faces is the expanding government and bureaucracy and its increasing tape and regulations. This is effecting every farmer and pastoralist, and everyone wanting a future on the land.
Similarly, I have repeatedly highlighted that it’s the minerals extracted from our mines that pays for our defence, hospitals, emergency facilities and police not to mention also being critical ingredients in the manufacture of high-tech chips and batteries that drive today’s computers, cars and more.
When agriculture and mining are strong so too our rural communities. These pillars have underpinned our growth and good fortune in the past and will continue to do so well into the future if we embrace these opportunities. The Australia I believe in never loses sight of these nation building foundations.
Rural Aid continues to help our farming families before, during and after disaster events. This past 12 months has had its challenges, but in Rural Aid farming families have an organisation that understands their needs and responds when they can with the support they require.
Of course, for Rural Aid to be able to provide farmers and pastoralists with the help they need, it needs your help too.
As Patron I’d like to thank Rural Aid for the care and assistance it gives to farmers and pastoralists and others on the land in their time of need.
Gina Rinehart, Rural Aid Patron
Corporate Partnerships
We couldn’t accomplish what we do without the generous support of our corporate partners, whose contributions allow us to provide essential aid to Australian farmers affected by disaster. These partnerships are crucial to Rural Aid, enabling us to deliver critical programs such as fodder, water, financial assistance, and mental health support to farming families facing tough times. Together, we are creating a lasting and meaningful impact on rural communities across Australia.
Woolworths and customers raise over $10M for farming families
Since 2018, Woolworths’ and their customers have raised over $10 million to support Rural Aid’s essential programs for farming families and communities across Australia. This has been made possible through customer and corporate donations and via their S.T.A.N.D. program (Supporting Those Affected by Natural Disasters) where each purchase of Woolworths Spring Water 24pk contributes to the cause. Funds raised directly support Rural Aid’s efforts to help those affected by natural disasters.
Vetta Reaches $450K Milestone in Support of Rural Aid’s Community Builders Program
Vetta has reached a $450,000 milestone, donating 10 cents from each packet sold to support Rural Aid’s Community Builders Program. This initiative drives positive change and economic growth in rural farming towns across Australia, helping to build stronger, more resilient communities.
Vetta is just one of two Rinoldi brands supporting Rural Aid. Kind Harvest flour also contributes, and a new brand launching in 2024 will further their commitment to rural Australia.
Morgans Financial host the Big Dry Friday
A proud partner since 2018, Morgans Financial Limited continues to help bridge the gap between city and country.
Through their Big Dry Friday initiative, Morgans encourages supporters to skip the cost of a meal and/or drinks and instead donate to charities supporting rural Australia—like Rural Aid. Their dedication makes a tangible difference to the lives of farming families and communities in need.
Massey Ferguson and AGCO gear up to support Aussie farmers
Massey Ferguson and the AGCO Foundation have pledged their support to Rural Aid through a three-year partnership, reinforcing their dedication to Australian farmers and rural communities. This commitment will empower Rural Aid to continue its vital work across rural and regional Australia.
More than industry leaders, Massey Ferguson and AGCO are true advocates for farmers. Their team builds trusted relationships with those on the frontlines of agriculture, gaining firsthand insights into the unique challenges and resilience that define rural Australia.
ALH’s 'Parma for a Farmer' Makes a Big Impact
In February, a love for Parmas turned into a remarkable show of support for Aussie farmers doing it tough. Thanks to ALH’s leadership, the 'Parma for a Farmer' initiative saw $1 from every Parma sold at their hotels donated to Rural Aid.
The campaign raised over $154,000, directly supporting Rural Aid’s vital assistance programs for farmers impacted by natural disasters. ALH’s generosity is a testament to the power of community and good food coming together for a great cause.
Finish - Five years of #FinishWaterWaste impact
Finish celebrates five years of its #FinishWaterWaste initiative, showcasing its commitment to empower Australians to save water.
As Rural Aid’s Official Water Sponsor, Finish leads the charge in the fight against water insecurity in Australia, inspiring consumers to make simple water saving behaviour swaps. Backing words with action, Finish has run several campaigns over the years driving awareness of water saving swaps, including campaigns that have enabled the donation of $5 from select Finish dishwashing tablets packs sold at Coles to contribute to their Rural Aid Partnership. Since 2019, this partnership has delivered 20 million litres of water and over 150 water tanks to farming communities impacted by water insecurity, making a lasting impact rural Australia.
UCB and ASAHI Lifestyle Beverages: The Big Giveback Campaign
United Convenience Buyers and ASAHI Lifestyle Beverages: The Big Giveback Campaign
With favourite brands including Cool Ridge, Gatorade, Solo, Schweppes, Pepsi Max, Lipton, Mountain Dew, and Sunkist in the mix, their joint effort turned everyday choices into meaningful support for Rural Aid’s work in rural communities.
Elanco: Supporting Rural Communities with Purpose
Since 2022, Elanco has demonstrated its commitment to rural and remote communities by providing over $100,000 per year in financial support, matched giving, and volunteering. This partnership aligns seamlessly with Elanco’s Healthy Purpose initiative, showcasing their dedication to creating a positive impact.
As a proud Rural Banner financial supporter, Elanco also helps amplify Rural Aid’s message by featuring banners at their trade events, spreading awareness and fostering connections for a stronger rural Australia.
APA strengthening rural communities
Since 2022, APA has been a vital supporter of Rural Aid, fostering meaningful connections with rural communities. Rural Aid regularly connect with APA's Landholder team, sharing insights about the communities where they live and operate. This partnership strengthens Rural Aid's ability to provide impactful assistance where it’s needed most.
APT: Creating Unforgettable Experiences for a Worthy Cause
For the second year running, APT generously provided a once-in-a-lifetime prize for the Rural Aid Long Lunch raffle—a 10-day Kimberley Coast Adventure from Darwin to Broome.
This incredible prize not only offered the lucky winner an unforgettable journey but also helped raise significant funds to support farming families and rural communities in need. APT’s commitment to making a difference shines through their ongoing support.
